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When corporations
rule the world
Interview
with David C. Korten
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By Sarah Van Gelder
Bainbridge Island resident
A few jaws dropped among the young activists at a
training camp outside Seattle where preparations for the WTO
blockade were in high gear. The man who had just joined the
circle looked like he might be on his way to a Chamber of
Commerce luncheon.
But
the young activists soon learned that David Korten is a
leading critic of corporate globalization. Many credit him
with opening their eyes to the threat to democracy, the
environment, community, and our common future posed by
transnational corporations, global finance institutions, and
the World Trade Organization, World Bank, and IMF.
David
Korten didn’t always hold these views. He was raised in a
small town in Washington State where it was assumed that he
would take over the family business. In college he was a
Young Republican, and it was his concern about the threat
of communism that led to his decision to help bring the
U.S. business model to impoverished countries. He helped
start a business school in Ethiopia and was a Harvard
Business School advisor to the Central American Management
Institute in Nicaragua. He later worked for the U.S. Agency
for International Development and the Ford Foundation in
Asia.
Gradually,
he found that the U.S. development model was benefiting U.S.
corporations, not those it purported to serve. In 1992, he
returned to the U.S. to explore the roles of corporations,
financial markets, the IMF, World Bank, and other global
institutions. This exploration took form in his book When
Corporations Rule the World, published by Berrett-Koehler
and Kumarian Press in 1995.
I
have been privileged to be a colleague of David’s for some
years. He is founding board chair of the Positive Futures
Network, publisher of YES! He’s a regular contributor to
YES! and an important source of insights and ideas. I spoke
to David about the upcoming release of the second edition of
When Corporations Rule the World.
Sarah:
When the first edition of When Corporations Rule the World
came out, you were one of very few voices questioning the
global power of corporations and international finance
institutions. That was in 1995. Now it’s 2001, the second
edition is coming out, and things are radically different.
What has happened in those six years?
David:
Corporate power has become even more concentrated and
rapacious. We see ever-larger mergers, with particularly
ominous consolidation in banking, media, and agribusiness.
Even when the economy was at its most robust, downsizing
continued as a favored corporate strategy for getting a
quick boost in share price. Inequality is worse.
Environmental failure is accelerating. Ever more of the
commons is being privatized. Corporations are playing God
with genes for profit. And the financial system has become
even more rapacious and unstable.
The
new edition of When Corporations Rule the World updates
developments in all these areas.
On
the positive side, teach-ins, seminars, books, and articles
in independent publications like YES! have increased
public awareness and mobilized citizen action. World
attention was briefly focused on the 50,000 people who took
to the streets of Seattle on November 30, 1999, to protest
the World Trade Organization. Less noted was the fact that
on that same day, as many as a million people joined in
demonstrations around the world. Indeed, citizen outrage has
become so great that corporate elites and their captive
public representatives are being forced to seek out ever
more isolated and heavily fortified venues for their
meetings.
Some
60,000 people turned out for the recent heads of state
meeting in Quebec City, which was walled off with
checkpoints, a chain-link fence set in concrete blocks, and
6,000 heavily armed police. The air was so heavy with tear
gas that it hung in clouds over the city and was sucked into
the meeting rooms through the air conditioning. The next
meeting of the World Trade Organization will be held in
Qatar, a remote monarchy with a reputation for ruthless
political suppression.
The
breadth of the growing citizen concern was documented in a
Business Week Poll, which found that 73 percent of Americans
think corporations have too much power.
The
new edition of When Corporations Rule the World documents
the growing citizen concern and the opportunities it creates
for deep change. Much as with the seemingly sudden
disintegration of the Soviet Union and fall of Apartheid in
South Africa, we are experiencing a largely invisible
buildup of social tension similar to the pressure that
builds in the Earth’s tectonic plates before an
earthquake.
Sarah: The coalitions that are opposing globalization involve people
ranging from Canadian farmers to Asian Non-governmental
Organizations, to European environmental groups, to U.S.
steelworkers. Are these short-term, fragile coalitions, or
is there something deeper that holds these groups together?
David: These
alliances are built on a deep foundation. Though the various
groups involved in the protests speak with many voices, they
are joined by a deep commitment to life and democracy. In
India, it’s known as the Living Democracy Movement, which
is beautifully descriptive of the values the movement
embraces.
Although
sometimes characterized by the corporate press as
isolationist, it is perhaps the most truly international and
inclusive social movement in human history. There is a
strong sense of international solidarity and a deep
commitment to international cooperation. This is the
positive face of globalization — the globalization of
civil society. It is a collective human response to the
threat posed to the rights and well being of people
everywhere by the globalization of undemocratic
institutions.
More
specifically, global financial markets and global
corporations are programmed to destroy life the lives of
working people, the life of community, and the living wealth
of the planet — to make money for the already wealthy. And
they do it with extraordinary efficiency. The threat will
not be resolved until the publicly traded, limited
liability corporation is effectively eliminated as an
organizational form. By that time, the new global
consciousness will be so deeply embedded in the human
consciousness as to be irreversible.
Let
me elaborate. Recall that our contemporary global
corporations are direct descendants of the British East
India Company and the Hudson Bay Company. The
institutional form of the publicly traded, limited liability
corporation was created to make possible the nearly
unlimited aggregation of economic power under a centralized
command authority for the purpose of colonizing and
extracting the wealth of others without regard to human or
natural consequences. Today, corporations, which command
more economic resources than most states, are using their
power to claim ownership rights to yet more of the
productive assets of society and planet, including water,
soils, air, knowledge, genetic material, communications.
Here
is where we see the link between corporate globalization and
the commons. Corporations are pushing hard to establish
property rights over ever more of the commons for their own
exclusive ends, often claiming the right to pollute or
destroy the regenerative systems of the Earth for quick
gain, shrinking the resource base available for ordinary
people to use in their pursuit of livelihoods, and limiting
the prospects of future generations.
The
system is brilliantly designed to strip away any human
sensibility from decisions that have profound human
consequences. Even if the top manager of a corporation has a
deep social and environmental commitment, he (it’s
usually a “he”) is legally bound to act on this
commitment only to the extent that it is consistent with
maximizing returns to shareholders.
Sarah: When the question of corporate rule comes up, some people get
very uneasy that those who work in or lead corporations are
being demonized. A lot of people are looking for approaches
that are inclusive and don’t divide US. How do you respond
to that concern?
David: Unfortunately,
we live in a deeply divided society; living in denial of
that fact will not make the divisions go away. On the other
hand, it is no more helpful to demonize the rich than it is
to demonize the poor. My own focus is on the structural
causes of the division, which is why I focus on the nature
of the corporation as an institution and on the ways its
legal structure directs the behavior of those who work for
it.
One
thing that is important to understand about me is that,
although I’m often referred to as an economist, my
professional training is actually in psychology and in the
behavior of organizations. In business school, I was trained
to design organizational structures, including corporations,
to shape human behavior through the design of reward and
punishment systems.
The
clearest example is CEO compensation. According to the
latest Business Week survey, the head of a major corporation
now receives an average compensation package of more than
$13 million a year, most of it in stock options. The actual
value of the options depends on the growth of the stock
price, which provides a powerful incentive for the CEO to
keep his attention focused exclusively on maximizing
short-term return to shareholders.
Now
consider that the CEO of a major corporation sits at the top
of an authoritarian organizational structure that gives
him command authority over economic resources greater than
those of most countries. The law, the financial incentives
of his compensation package, and his board of directors all
tell him that this power is to be used exclusively to
increase shareholder return. Add to this the fact that the
legal structure of publicly traded corporations disconnects
the rights and powers of ownership from the consequences
of their use by institutionalizing an extreme form of
absentee ownership; owners are kept unaware of the actions
taken in their name for their exclusive benefit and shielded
from any liability for the consequences of those actions.
Put
this together and you begin to realize that the publicly
traded, limited-liability-corporation is designed to
encourage and facilitate the abuse of power for the
exclusive benefit of a privileged elite. It is an
institutional form programmed by its legal structure to
behave like a sociopath irrespective of the ethical
sensibilities of the employees who serve it — including
those of the CEO.
One
can, with justification, argue that those who sit atop the
system as managers and corporate CEOs use the system to
their own advantage. Yet in many respects you might think
of them as well compensated employees of a system that
serves its own ends without regard to human interests. I see
little point in demonizing the servant for the sins of a
master that has neither soul nor conscience. The goal must
be to transform the demon master into faithful servant by
changing the rules that define it. Limit its size, strip it
of its special rights and privileges, and vest its ownership
in the employees, community members, customers, and
suppliers it properly serves. I see little hope that
leadership for such change will come from the ranks of the
systems power holders.
I
sometimes try to imagine what it would be like to be CEO
of a $100-billion corporation with operations in more
countries than I can name, producing and selling thousands
of products and services about which I have little knowledge
facing incessant demands from the shareholders to get the
stock price up 10 percent by the end of the quarter. Like
finding oneself astride a Brahma bull in a rodeo, it surely
focuses the attention, but probably not on large questions
of ethical purpose and the nature of society. This is one
reason I believe change is more likely to come from outside
the system, from people who have the freedom and distance to
be more reflective.
Sarah:
What problems would not be solved if we were able to deal
with the issues of corporate rule?
David: This
is a key question, because simply sweeping away global
corporations to reclaim the spaces they have colonized would
only remove a barrier to the creation of just,
sustainable, and just, sustainable and compassionate societies.
There would remain a daunting task of restoring
damaged ecosystems and communities and redistributing the
recovered assets in ways that assure their sustainable use.
It
would also be necessary to rebuild the capacity of
households and communities to steward and manage the space
reclaimed. We’d have to learn to make choices between
appropriate and inappropriate technologies, and to relate to
one another and to the Earth in more equitable, sustainable,
and democratic ways. Many of us have become so conditioned
to being dependent on hierarchical organizations that we
would have to relearn how to take responsibility and be
active participants in our communities and businesses.
Learned dependence is, for example, a major barrier to
effective employee ownership.
Sarah: Some
have said that your approach is utopian — that because of
travel, widespread use of communications technologies,
people’s love of cultural differences, the economic theory
of comparative advantage, globalization is inevitable.
David: Those
of us who oppose corporate rule made a serious tactical
mistake in allowing ourselves to be characterized as an
“anti-globalization” movement. We failed to realize that
to most people the term globalization refers to increasing
international exchange, communication, and awareness of the
planet as a whole; trends that probably are inevitable and
that most of the protestors strongly favor.
Many
of us are now using more precise language to make clear that
our opposition is to corporate globalization, that is the
corporate domination of the planet, the use of trade
agreements to strengthen corporate rights and to remove
constraints to their pillage of the Earth. This type of
globalization is an artificial product of rules made through
undemocratic and illegitimate processes by people seeking to
free themselves from democratic accountability for their actions.
We don’t have to accept it.
So
the question becomes, “Is democracy a utopian ideal in a
world of corporate title?” I’m sure that in an earlier
day, many considered those who called for the end of monarchy
in favor of democracy to be utopians.
If
democracy is a politically infeasible goal in our present
context, then we might well conclude that human survival is
also politically infeasible, since corporate rule is leading
us toward our own self-destruction. So should we just
throw up our hands and say we are doomed? Or should we get
on with figuring out how to make the politically infeasible
feasible?
I
see it as a test of how we would answer the question,
“Is there intelligent life on Earth?” If we are in fact
an intelligent species, then we ought to be able to look
ahead, see where we’re headed, realize it is not where any
sane person should want to go, and make the choices
necessary to move in a different direction.
There
are also basic questions about human nature. Modernism has
cultivated a widespread belief that humans are by nature
greedy, individualistic, and aggressive, and that progress
depends on a competitive process by which the strong displace
and destroy the weak. Conversely, this belief system
suggests that cooperation is not in our nature and if it
were, it would be a barrier to progress.
Fortunately,
we don’t have to look very hard to realize that
compassion, cooperation, even love, are the foundation of
most human relationships and indeed, are an essential
underpinning of civilization. It seems self-evident,
therefore, that these capacities are at least as inherent in
our nature as is our well-demonstrated capacity for greed,
violence, and destruction. It’s a matter of which
capacity to choose to nurture in ourselves, our children,
and the larger society.
I’m
especially excited by the new biology’s findings that
mature living systems are based on mutuality and cooperation.
We see in living systems an incredible capacity for
cooperative self-organization toward relationships that
maintain a delicate balance between individual and
collective needs. If this capacity for mutuality is a
universal characteristic of healthy living systems, which
it seems to be, then surely we humans have a similar
potential, even though modern societies seem intent on denying
it. Such insights from the frontiers of the biological
sciences may profoundly reshape our image of ourselves and
allow us to move beyond our dependence on coercive
hierarchical forms of organization to maintain social
order.
Sarah: Where do you see the most promising work happening in
moving us toward the kind of a just, compassionate, sustainable
society we’ve been talking about?
David: In
terms of the business sector I think of groups working on
socially responsible investment and the Social Ventures Network,
which brings together business leaders like Ben Cohen, Anita
Roddick, and Judy Wicks who are fire-in-the-belly activists
working to create enterprises that explore the possibilities
of what business can contribute to creating a better society.
To
me, the greatest source of hope for the human future is the
evidence presented by Paul Ray and Sherry Anderson in their
interview in YES! magazine (Winter ’01) that millions of
people are awakening to a new cultural consciousness. For
the United States, they trace this new consciousness back to
the civil rights movement, when many awoke to the fact that
relations between the races were defined by a cultural
code that had nothing to do with reality. There soon
followed a realization that relations between men and
women, people and the environment, straights and gays, and
now people and corporations have also been defined by
cultural codes that are similarly at odds with reality. This
trend is freeing us to rethink human values and
relationships in ways that may lead to the realization of
previously unrecognized potentials in ourselves and society.
The
trend has important implications, as it suggests that
political success must be built on the foundation of an
awakened cultural consciousness. The most potent political
actions will be those that facilitate the awakening, while
coalescing and aligning the social energies released toward
the task of building a world that works for all. A new
politics will naturally flow.
It
is within our means to make a collective choice for life,
though time is fast running out. I sometimes feel torn. We
must wake people up to the unacceptable consequences of
accepting the status quo. Yet fear alone can cause us to
draw inward and focus on purely defensive strategies that
are ultimately self-defeating. The energy for the creative
task at hand must flow from a deep love of life and
compassion that leads us to reach out to all our neighbors
in a joyful anticipation of the world that is ours to create
together.
Sarah
Ruth van Gelder is the executive editor of Yes! Magazine.
She also co-founded the Positive Futures Network in 1996
after serving as editor of In Context for four years. Prior
to joining In Context, she produced television and radio
documentaries, including a series of documentaries on
community empowerment that won a national award. She has
edited a weekly energy publication and served as a
consultant to the start-up of China Central Television's
English news service. Sarah has also lived in India and
Central America.
Reprinted
with permission from YES! A Journal of Positive Futures, PO
Box 10818, Bainbridge Island, WA 98110. Subscriptions: (800)
937-4451 Web: www.yesmagazine.org.
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